As the Communications Manager at SkySwitch, I was charged with creating our PR calendar, writing press releases and pitching media and analysts with stories. During my time at SkySwitch, I wrote over 20 press releases and frequently secured coverage across a wide array of telecommunications media outlets.
Strategic Press Releases Leading Up to Our Annual Conference
Leading up to SkySwitch’s annual user-group conference, I collaborated with many partner companies to write joint press releases, as well as with our internal departments to gather newsworthy updates and announcements that could be released at our event. This is a media recap that highlights the numerous releases written, the media coverage secured, and social media engagement as a result of these releases.
- Adaptiv Networks and SkySwitch Form Strategic Relationship
- SkySwitch Introduces New SD-WAN Products in Collaboration With Adaptiv Networks
More Press Release Samples
- SkySwitch Opens New Corporate Headquarters While Expanding Their Leadership Team
This press release was a great success at breaking SkySwitch into the Tampa news arena. While it’s easier to secure placement in telecom-specific industry publications, it can be more difficult to secure coverage for more general audiences, which was achieved here. An overview of results can be found in this brief recap deck.
- SkySwitch Launches New Appointment Reminder App