IT Nation Explore Virtual Event Campaign


Due to COVID-19, the event that SkySwitch agreed to sponsor ended up being a virtual event and we had a few deliverables to submit on very short deadlines. This one-minute ad was created in less than a week — I wrote the script, sourced a designer, worked with a voice-over artist, and provided direction and feedback on the video’s look, feel, and pacing.


Below is an informational sheet that was set up in our company’s “virtual booth”. I wrote the copy and provided direction for our designer.

Skyswitch ConnectWise PDF – HR


I also wrote the copy for our landing page that ran during the event, and the “Thank You” email and post-event landing page.